MEDIA KIT
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Professional biography, business metrics, interview questions, and collaboration opportunities
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FIRE FACTS
Meet the Founder
WEAPON ARSENAL
Custom 250 Reverse Flow Smoker
Built for serious pitmasters. Featuring even heat distribution, double-walled heat retention, and ¼-inch steel construction, it delivers clean burns, rich smoke, and all-day control. With custom details and an optional trailer mount, it's made to perform—whether you're catering, competing, or cooking for a crowd.
66" x 30" Santa Maria Grill
This oversized beast gives you full control over live-fire cooking with a hand-crank system that raises and lowers the grates over open flame. Built from heavy-gauge steel and designed to handle anything from whole primal cuts to rows of ribs, it's the ultimate weapon for bold, open-air grilling.
Weber Summit Kamado
This isn't your average backyard egg — it's a double-walled, insulated steel beast that locks in heat and airflow with surgical precision. From low-and-slow smoking to steakhouse-level searing, the Summit delivers flawless control, faster heat-up times, and rock-steady temps without the ceramic fuss. Once you fire it up, there's no going back.
Weber Summit 6-Burner Gas Grill
This is your outdoor kitchen powerhouse — six high-performance burners, dedicated sear zone, rear infrared rotisserie, and a built-in smoker box for that extra layer of flavor. With massive grilling real estate and precise heat control across the board, the Summit turns backyard cooking into a full-on production. Whether it's 2 steaks or 20, this rig handles it with ease.
Custom 55x30 BBQ Table
This handcrafted BBQ table is more than a prep station — it's a full-service command center. With a built-in 2-burner gas grill seamlessly integrated into a 55" x 30" butcher block surface, you get instant heat, rock-solid workspace, and the freedom to sear, sauté, or smoke without leaving the station. Steel frame. Clean lines. Built to cook and built to last.
Brazilian & Hand-Forged Tool Collection
This collection brings together the raw craftsmanship of Brazil's finest bladesmiths and the power of purpose-built BBQ gear. Each piece — from full-tang knives to forged tongs, skewers, and carving tools — is made for fire-first cooking. Built by hand. Backed by steel. Designed to dominate the flame with authenticity and style.
Built for Real People. Loved by Real Pitmasters.
" I don't usually leave reviews, but I had to drop a note after getting my gear from NY BBQ Guys. Picked up a gold knife, silver knife, the tongs, forks, and bear claws — and every single piece feels like it was made to last a lifetime. The knives are razor-sharp and balanced beautifully. This is the kind of gear that makes you look forward to firing up the pit.
" Just got my custom knife from NY BBQ Guys and I'm seriously impressed. This thing is a beast — razor sharp, perfectly balanced, and built like a tank. I've used a lot of knives over the years, but nothing comes close to this. Used it last night on a brisket and it sliced through like butter. Worth every penny.
" I love my Santa Maria style cooker from NY BBQ Guys! Mike and Co. are wonderful people and are extremely down to earth. They treated me like we were old friends. If you like supporting small businesses and appreciate craftsmanship, these are the guys you want to build your new grill or completely custom dream smoker.
" Been using these knives for a bit now and honestly, they're solid. Super sharp, feel good in the hand, and make prep way easier. Didn't think I'd care that much, but now I use 'em every cook. Definitely a step up from the cheap ones I had before.
GREAT INTERVIEW TOPICS
The Journey
- From restaurant cook at 15 to Executive Chef to marketing VP and BBQ business owner
- Executive chef experience applied to BBQ education and technique
- How a failed restaurant purchase led to marketing career success
- The dishwasher-to-CEO journey: From pizza shop at 15 to VP at 45
- Three-career journey: kitchen leadership to corporate strategy to BBQ business
Business & Marketing
- Marketing professional who built a BBQ business using proven strategies
- Content strategy: 100K+ monthly views in competitive space
- Building authentic brands after mastering authentic cooking
- Website and business development for food entrepreneurs
- Building premium brands without celebrity partnerships or viral gimmicks
BBQ & Equipment
- Custom equipment builds and fabrication process
- Brazilian tool sourcing and exclusive access
- Teaching BBQ through subscription platform
- Personal product testing philosophy
- Quality over flash: Why authentic beats celebrity endorsements in food culture
Mindset & Philosophy
- The mindset shift: "I didn't get lucky" - earning success through hard work
- No celebrity endorsements, no shortcuts: Building authentic brands in an Instagram world
- Family-focused cooking and creating memories from meals
- Personal testing philosophy: "If it doesn't earn a spot in my BBQ kit, it won't make it into yours"